Entertainment Software Association of Canada Welcomes Behaviour Interactive to its Membership

Toronto, ON – April 2, 2025 – The Entertainment Software Association of Canada is delighted to welcome Behaviour Interactive, Canada’s largest video game studio, to its membership.

The Entertainment Software Association of Canada (ESAC) is the national voice of Canada’s video game industry and represents video game developers, publishers, and distributors. As a member of ESAC, Behaviour Interactive will collaborate with other leading video game companies to shape policies, support industry initiatives, and champion the positive impact of video games on the Canadian economy and culture.

“By joining ESAC, Behaviour is taking an important step towards deepening our connection with the broader Canadian gaming community. I look forward to collaborating with our industry peers, and working together to advocate for gaming’s critical role within the Canadian economy,” stated Rémi Racine, Behaviour Interactive’s Co-Founder and CEO.

“We are thrilled to welcome Behaviour Interactive to ESAC,” said Paul Fogolin, President and CEO of the Entertainment Software Association of Canada. “As one of Canada’s largest and most successful independent studios, their unique perspective and leadership will be invaluable. We look forward to working together to further strengthen Canada’s position as a global powerhouse in video game development.”

Behaviour Interactive and ESAC will work together to showcase Canada’s thriving video game industry on the global stage and advocate for policies that foster innovation, talent development, and sustained growth.

About Behaviour Interactive

Founded in 1992, Behaviour Interactive is Canada’s largest video game studio and a leading developer of immersive gaming experiences. Best known for the hit multiplayer horror game Dead by Daylight, Behaviour has a rich history of creating original IPs and collaborating with world-renowned entertainment brands.

About ESAC

ESAC is the national voice of the video game industry in Canada. We work for our members – Codename Entertainment, Certain Affinity, Glu, EA, Epic Games, Eidos Montreal, Gameloft, Ubisoft, Kabam, Ludia, Microsoft, Nintendo, NetEase Games, Other Ocean Interactive, Sony Interactive Entertainment, Relic Entertainment, Roblox, Solutions 2 Go, WB Games, Take-Two Interactive, and Tencent –to ensure legal, regulatory and public affairs environment are favourable to long-term business development.